Italian luxury brand Michele Franzese Moda has announced that the company will accept crypto assets for payments. The company announced the decision via Michele Franzese’s online magazine Moda in an article titled “Its Time for Crypto.”
According to the company’s Fashion News blog, Michele Franzese Moda will accept Bitcoin (BTC) and a variety of other crypto assets for items from the luxury catalog. The announcement post states that it is time for the luxury brand to embrace crypto and move on. Ecommerce and Android buyers can pay with digital currencies.
Michele Franzese Moda currently accepts payments in Bitcoin (BTC), Bitcoin Cash (BCH), Bitcoins (BSV), Cardano (ADA), Dogecoin (DOGE), Ethereum (ETH), Voyager Token (VGX), Solana (SOL). ), Polkadot (DOT), Litecoin (LTC) and a variety of other crypto tokens. The announcement states that “Michele Franzese Moda is the first major Italian luxury multi-brand retailer to accept cryptocurrencies.”
Michele Franzese Moda is a southern Italian fashion retailer based in Domenico Morelli, Napoli. According to the company, the retailer’s app offers customers a “deluxe catalog with more than 8,000 articles” to choose from and many new features in the product range. According to the cryptocurrency acceptance blog post announcement, the luxury fashion retailer will use Voyager Digital’s Coinify payment system. The company’s official Facebook page also shared the news about cryptocurrency acceptance on March 15. The Facebook ad for
Michele Franzese Moda says: Pay in cryptocurrencies. Visit our online boutique or download our MFModa Android app and choose from Bitcoin, Ethereum, Dogecoin, Cardano and more.
While Michele Franzese Moda’s crypto acceptance is another form of support, many luxury fashion companies are getting into blockchain technology through the metaverse and non-fungible token collectibles.For example, several popular fashion brands will be appearing at Decentraland’s Metaverse Fashion Week on March 24-27, 2022. The list of participants includes well-known names such as Vogue Arabia, Jacob and Co, Dolce and Gabbana, Franck Muller, Tommy Hilfiger and Selfridges a few.
